Privacy Policy

Privacy Policy

We at Altex® undertake to abide by the highest standards of confidentiality in managing your personal information. Your customer experience with us should be both safe and enjoyable. We would therefore like to offer some reassurance by describing the types of data we collect, and the reasons why we do what we do in following the industry’s best practices. We would suggest that you read the following carefully.

Data collected in order to provide you with the most rewarding possible experience

Altex® collects two types of data: personal information, and general information.

We collect them in specific situations, such as when you:

  • request information about our products or services;
  • send us comments or suggestions

You can also visit our website without revealing your identity or providing other information. In order to provide the best possible web experience for our customers, however, we do collect some data, such as IP addresses – but not email addresses – and related information such as the type of browser used, the operating system and time spent on our website or on a specific page.

Strictly Controlled Use of Collected Data

The personal information we collect can include your name, address, telephone number, email address and a few details about your customer account, such as your invoice number and items purchased. We also collect non-personal information, meaning data that cannot be used to identify you, such as the store location you visited, which we can use to improve our service to you by:

  • responding to requests for products, services or information;
  • providing quality customer service;
  • planning new products or services;
  • assessing and improving the efficiency of our website;


The data we collect is passed on to our website administrators, who use it to assess such things as the number of visits to the various sections of our site, in order to ensure that it remains a useful and efficient source of information, and thus meets our customers’ needs.

Policy changes

Altex® reserves the right to make changes in this confidentiality policy at any time and for any reason. You will be notified through this section of the website of any change in the way we protect the safety and confidentiality of personal information about you. You should visit this section from time to time to check whether changes have been made.


Altex® uses third-party tools to collect information and produce reports and analyses on the browsing patterns of visitors to its website.

We use the information to improve your shopping experience, and ensure that our website has the capacity to provide satisfactory service to all users. The software provides us with aggregate reporting information only. No data that could be used to identify you personally is collected or used in this process.

The website uses Google Analytics, a web analytics service supplied by Google. Google Analytics uses cookies to analyze how visitors use the website. Information generated by the cookie on your use of the website (including your IP address) is transmitted to Google and stored on its servers. Google uses this information to evaluate your use of the website, compile reports on website activity for the site’s operators, and provide other services related to website use and activity. Google may also provide this information to third parties where required by law, or where the third parties in question will be processing it on Google’s behalf. Google will not associate your IP address with any other data it holds. You may refuse the use of cookies by selecting the appropriate settings on your browser; if you do so, however, be aware that you may not be able to use all the functionalities of our website. By using the website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Enhanced Security for Personal Information

Altex® attaches a great deal of importance to the security of the personal information you entrust to us. We take protective measures and maintain strict security standards in order to protect your privacy. Your personal information is not disclosed to anyone outside the company, with the exception of the service providers we have authorized to process it on our behalf.

Although we cannot be held liable in the event of theft, illegal use, unauthorized disclosure, loss, alteration or deletion of information by a third party, we do take the necessary precautions to prevent such unfortunate situations from occurring.

Contact us

If you have any questions about our policy on confidentiality and the disclosure of personal information when you apply for financing, please contact our Customer Service Department.